Posted by Justin Lorraine on Wed, Jun 20, 2012 @ 10:57 AM
On Saturday June 2nd, S&S® / Flathead Power® made the scene at the second annual Knuckle Shuffle (don’t look this up on Urban Dictionary) in Yuba, Wisconsin. For 364 days of the year, Yuba is a quiet, rural village located about half way between Madison and La Crosse, WI, but Saturday was a little different. Several hundred motorcyclists gathered in Yuba for the Knuckle Shuffle, a fund raising event for the chopper class at Kennedy High School in Lakeville, MN. The weather cooperated with a nearly perfect day for an outdoor motorcycle event.
Many of the attendees showed up on vintage bikes in various conditions from original paint to fully restored. (Check out our photo gallery below) The vintage bikes alone would have been a good enough reason to show up at the Shuffle, but there were a whole lot of other good reasons too. The first and foremost reason to be there is the financial support the event provides for Kevin (the Teach) Baas’ Industrial Arts class at Kennedy High School. This is a high school class where they actually build choppers! S&S Sales Manager and Knuckle Shuffle event instigator Jeremy Gilbert says, “Initial figures show that this year’s event was a little larger than the first Shuffle, and by the time the smoke clears and the bills are paid, there should be about $4000 available to donate to Kevin’s class and possibly to some additional schools with similar programs.” Supporting the Chopper Class is the primary reason for the Knuckle Shuffle event, but there’s no reason why you can’t have a good time doing something good!
The atmosphere at the Shuffle is very laid back and easy going. As Jeremy puts it, “The Knuckle Shuffle isn’t like the bigger rallies where it sometimes seems like a war between T-shirt vendors, in the middle of a rock concert, with motorcycles in the background. We keep it pretty real, and it’s easy just to relax and enjoy yourself. It’s about the chopper class, it’s about the bikes, and it’s about simply having a good time with your friends.”
There were two rockin’ bands on hand to provide music for the event. Annie C. and the Roundervilles from Madison, WI started it off with classic rock and blues. They even convinced the S&S Marketing Manager, Bruce Tessmer, to get up and jam a few tunes with them. After a suitable recovery period, The Krank Daddies from Chicago, IL put on a great rock-a-billy show until late in the evening. Of course, a full range of shenanigans are inevitable when motorcycles congregate. A good time was had by all those present.
Just before the Krank Daddies got down to it, Jeremy gave away the raffle items from all the various sponsors, including a brand new Anders Nygren signature series 93" engine from Flathead Power®/S&S®. Dan Grosskopf of Minneapolis, MN took home the motor. Dan doesn’t currently own a motorcycle, but he thinks now he might have to build one. Other sponsors included Baker Drive Train, Crane Cams, Cycle Source Magazine, Pabst Blue Ribbon, Builtwell Inc, Baas Metal Craft, Frame Lock, Gear Driven Performance, Lowbrow Customs, Faribault Harley-Davidson®, Sucker Punch Sally’s of Wisconsin, The Symco Shakedown, The Knucklehead Company, Smiley’s Cycle Works, Full Throttle Bar, Sinclair Art, Bodie Design, and Lake Muskego Lake Trash.
The word is getting out about the Knuckle Shuffle. This year, there were several representatives of the motorcycle press hanging about and taking it all in. Hopefully a few articles will come out of the experience. Ken Kick from the Garage Kickers TV show was on hand to shoot an episode about the Shuffle. Ken ended up with some really cool interviews with industry notables and a lot of footage showing how it’s done in the big town. Yuba, WI – population 91.
Plans are already in the works for Knuckle Shuffle #3 in June of 2013. Good things come in threes!
Posted by Justin Lorraine on Mon, Mar 28, 2011 @ 11:54 AM
Society for Technical Communication (STC) Award Recipients
The Marketing Department of S&S Cycle® was recently the recipient of an Award of Excellence, at the Society of Technical Communication’s Chicago Region Awards Banquet, on March 10, 2011.
The Society for Technical Communication is a worldwide organization comprised of technical writers, illustrators, informational architects, instructional & web designers, teachers, trainers and researchers of technical communication. All technical communicators have the common goal of providing the right information, in the right way, at the right time to make someone’s life easier and more productive. STC chapters are established in over 50 countries.
The S&S team, comprised of Dennis Schaefer (Technical Writer), Karen Rooney, (Graphics Designer) and Amy Jo Langer (Photographer) co-authored the 2009/2010 K-Bobb Owner’s Manual. The Owner’s Manual supports the S&S Cycle K-Bobb motorcycle, a unique limited production collectable offered through our Flathead Power brand.
The K-Bobb is a complete vintage reproduction motorcycle and is modeled after a customized 1946 FL bobber. The K-Bobb has the KN93 engine made by Flathead Power.
Entries receiving a Distinguished or Excellence award will move on to International competition. International winners will be announced in May 2011 at the International Summit to be held in San Diego, CA.
Congratulations Dennis, Karen, and Amy for your achievement and good luck with the international competition!